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Entrematic Introduces Nottingham Decorative Hardware

Nov 15, 2017 3:30pm

WINSTON-SALEM, NC (NOVEMBER 15, 2017) – Entrematic is introducing the Nottingham collection of magnetic decorative hardware for residential garage doors.  The Nottingham collection includes ring pull with removal backer plate for two distinct looks and strap hinges made of lightweight, rust-resistant ABS vinyl with UV protection.

Magnetic hardware requires minimal measuring and no drilling, allowing for a quick and easy installation for dealers.  The Nottingham collection reflects “Old World” styling with a textured finish to create the appearance of hammered iron and uses rare-earth, neodymium magnets for secure attachment to steel garage doors.

The Nottingham collection is an addition to the company’s popular Castle Rock and Maple Creek collections of magnetic hardware.

“Our new Nottingham decorative hardware is a great up-selling tool for dealers,” said Entrematic vice president of marketing Vickie Lents.  “If a customer is unsure about purchasing decorative hardware, a dealer can easily show the homeowner how much better it looks by quickly placing the magnetic hardware on the garage door.   In an instant, the homeowner can see what their door looks like with decorative hardware, and the dealer makes an additional sale.”

“Traditional metal decorative hardware looks great but has to be attached to garage doors using a drill and screws,” she added.  “The installation of traditional decorative hardware can be tricky and requires a lengthy installation time because the placement has to be very precise.  Also, as most dealers can attest, easy-to-make drilling mistakes result in additional costs to the dealers.”

Nottingham decorative hardware has passed stringent 2,000 hour color fade and weather durability testing and offers resistance to discoloration or door staining.  A 1-year full replacement warranty in the event of manufacturing defects, color fade or premature weathering is available with the Nottingham collection.